Case Study
Details
Compay Name: Frida
Yearly Turnover: 17.7 Million
Website: Frida.com
We turn everyday parenting challenges into simple, effective solutions for modern families.
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About FRIDA
Frida is the proud home of The Frida Fam — a vibrant community of moms, dads, aunts, uncles, and even dog parents. Frida understands the real journey of parenting — the tough, tricky, and rewarding moments — and crafts innovative products and brands that parents love to rave, post, and share about across the world.
Problems Frida Faced Before Partnering with A2zgrowth
❌ Challenges Faced
✅ Solutions by A2z Growth
1. Difficulty Scaling Online Sales
Listings and brand presence were not fully optimized across Amazon, Walmart, Shopify, and other channels.
✅ Developed a multi-platform e-commerce growth strategy.
✅ Expanded presence on Amazon, Walmart, and DTC platforms.
2. High Customer Acquisition Costs
Paid ads were becoming expensive with low returns.
✅ Implemented high-ROI advertising campaigns on Amazon Ads, Google, and Meta.
✅ Reduced customer acquisition costs by 25%.
3. Poor Product Listing Optimization
Low visibility due to weak SEO and non-optimized listings.
✅ Created SEO-optimized titles, bullet points, and product descriptions.
✅ Developed A+ Content and Enhanced Brand Content (EBC).
4. Inventory and Fulfillment Challenges
Difficulty managing stock levels and fulfillment efficiency.
✅ Integrated inventory management systems across platforms.
✅ Improved warehouse and shipping operations.
5. Limited Brand Visibility Among Target Audience
Struggled to connect emotionally with new parents and build loyalty.
✅ Built a strong brand storytelling strategy.
✅ Boosted social media presence and organic engagement.
A+ Content of Frida
📈 Results Achieved for Frida
📈 Results
✅ Impact
🚀 Growth in Online Sales
+50% increase within 6 months
💰 Reduction in Ad Spend per Sale
25% lower customer acquisition cost
🛒 Improved Conversion Rate
+30% better conversion across platforms
📢 Enhanced Brand Engagement
+45% growth in organic traffic and loyalty
500+ PER DAY ORDER
8+ STATE FBA REGISTER
100+ PER DAY ORDER IN WEBSITE.
4.6K+ COSTUMER REVIEW
TESTIMONIALS
“Partnering with A2z Growth was a game-changer for Frida. Their deep understanding of e-commerce, smart growth strategies, and hands-on support helped us expand faster than we imagined. We not only scaled our online sales but built a stronger brand presence that continues to grow every day. A2z Growth truly feels like an extension of our team!”
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